While we are planning the 2010 PEFF please check out these events in the community this summer:
| 21st Annual House & Garden Tour on Saturday, July 11th from 9:30am to 1:30pm. The tour will consist of site visits to community gardens and renovated homes in the Trenton area, followed by a lunch featuring locally grown produce.
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at the Whole Earth Center. 360 Nassau Street, Princeton NJ
A new non-fiction book club meets monthly to discuss books on food, farming, and the environment. The Book Club is run in partnership with The Whole Earth Center, the Mercer County Food Forum, Labyrinth Books and the Princeton Environmental Film Festival. Book club members get a 15% discount at Labyrinth Books on the Book Club selections.
The End of Overeating
by David A. Kessler
Wednesday, July 8, 2009 • 7PM to 8:30PM
Whole Earth Center Cafe
Facilitated by Dorothy Mullen, founder of the Suppers Programs
Free • Call, Stop In or Reply to this E-mail to Register
Join the group for a lively discussion about this provocative book that explores the addictive nature of manufactured foods. Are you powerless in the face of salty, sweet, and fatty foods? Author David Kessler explains why many of us find modern snack foods and chain-restaurant meals so rewarding and so difficult to resist.
According to the New York Times Book Review "in perversely fascinating detail, Kessler, the former commissioner of the Food and Drug Administration, reveals how industrial chefs engineered the Cinnamon Crunch Bagel at Panera, the Parmesan-Crusted Sicilian Quesadilla at T.G.I. Friday's and other 'hyperpalatable' concoctions undreamed of in any traditional cuisine. Such foods, he argues, artfully layer fat on sugar on salt on fat to trigger the release of the brain chemical dopamine, leading to a kind of 'conditioned hypereating.' Kessler, who confesses to utter helplessness before SnackWell's, throws in a particularly grisly description of the Margarita Grilled Chicken at Chili's, which is mass-marinated in cement-mixer-like machines until it is essentially 'pre-chewed.'"
at the Whole Earth Center. 360 Nassau Street, Princeton NJ
screening: |
FRESH, the Movie
Thursday, July 23, 2009 at 7:30PM
Whole Earth Center 360 Nassau Street, Princeton
Free. Please stop in the store or call 609-924-7429 to reserve a seat.
The Whole Earth Center is pleased to offer a free screening of FRESH— a new film exploring "new thinking on what we are eating." FRESH is a call to action that aims to inspire viewers to enact positive change.
According to the film-maker's Web site "FRESH celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.
Among several main characters, FRESH features urban farmer and activist, Will Allen, the recipient of MacArthur’s 2008 Genius Award; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, The Omnivore’s Dilemma; and supermarket owner, David Ball, challenging our Wal-Mart dominated economy."
Check out the FRESH Web site for trailers and more information.
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